Tag: e-commerce growth

Appgain 2024 Review: A Year of Growth, Innovation, and New Horizons

As we step into 2025, we take a moment to reflect with immense gratitude and excitement on the incredible journey we had in 2024. It was a year filled with challenges, breakthroughs, and milestones that shaped the future of Appgain. From launching transformative solutions to forging new partnerships, 2024 stands as a testament to innovation, collaboration, and relentless hard work.

Let’s take a moment to celebrate what we’ve achieved together in this Appgain 2024 review.

Innovation Driving Our Growth

Innovation has always been at the heart of our mission. In this Appgain 2024 review, we highlight some of our most impactful developments.

  • AI-Powered Marketing Tools: This year, we enhanced personalization with AI-driven customer segmentation and optimized communication timing. As a result, businesses can now engage their audiences in smarter and more meaningful ways.
  • Empowering E-Commerce with Shrinkit: Our flagship platform, Shrinkit, became even more powerful. New features, such as abandoned cart recovery and audience syncing with Meta, were introduced. Additionally, we integrated with major platforms like Salla, Zid, and Shopify, making it an essential tool for businesses looking to automate and scale their marketing efforts.
  • RetailGain Reimagined: We took RetailGain to the next level by adding a mobile app builder and a website builder. Consequently, retailers can now establish their digital presence quickly and effortlessly.
  • Coc Eyewear Shopify App: In collaboration with Coc Eyewear, we developed a Shopify Lens Selector App. This innovative tool is transforming how customers shop for eyewear online.

Strategic Moves for Sustainable Growth

While innovation propels us forward, strategic decision-making ensures that we grow sustainably. In this Appgain 2024 review, we also acknowledge the key strategic moves we made.

  • Introducing Appgain Studio: We launched Appgain Studio, a dedicated division specializing in mobile app development, Odoo ERP projects, and VR solutions. This new division has already unlocked exciting opportunities and expanded our capabilities.
  • Becoming an Odoo Partner: This year, we officially became an Odoo Partner. This milestone marks our expansion into the ERP space, allowing us to help businesses streamline their operations with intelligent tools that drive efficiency and growth.
  • Exiting the Turkish Market: Sometimes, growth requires tough decisions. After thorough evaluation, we decided to exit the Turkish market to concentrate our efforts on areas with stronger growth potential.

Looking Ahead to 2025

As we step into 2025, we remain committed to innovation, collaboration, and delivering exceptional value to our clients. The lessons learned and achievements of 2024 will guide us in the coming year, ensuring that we continue to evolve and make a meaningful impact.

Thank you to our clients, partners, and team members for being part of this journey. Together, we look forward to another year of growth and success!
Ready to take your business to new heights of success? ?
At Appgain, we believe in the power of collaboration and innovation to help you achieve your goals. If you’re curious about how we can assist you in driving sustainable growth and scaling your business, reach out to us on WhatsApp today!
Let’s talk about new opportunities, innovative solutions, and how we can move your business forward.

Thopify Move to Shopify – A Success Story with Appgain’s Tools

In today’s fast-changing digital world, e-commerce platforms like Thopify need to keep improving. Recently, Thopify move to Shopify (formerly Cancan Online) marked a significant shift as they switched from a PHP system to a powerful Shopify platform. This transition was crucial for Thopify to enhance user engagement and improve shopping experiences. Appgain led this change by using our AI and marketing tools. Here’s how we did it, and why Thopify move to Shopify was essential for their growth.

Why Thopify Needed to Change

Thopify is a popular online fashion store. However, they faced several challenges:

First, they struggled to grow their operations. Additionally, users were not engaged. Finally, they needed a more personalized shopping experience. To solve these problems, Thopify decided to move to Shopify. This platform offers faster performance, better security, and easy connections to helpful marketing tools. Therefore, the change was essential for Thopify move to Shopify.

How Appgain Helped Thopify

At Appgain, we aim to help businesses grow. Thus, we followed key steps to transform Thopify using our knowledge in AI marketing and custom development.

Moving from PHP to Shopify
First, we shifted Thopify backend from PHP to Shopify. This change brought many benefits:
As a result, Thopify became faster and easier to grow. Moreover, it allowed simple integration with marketing tools like Appgain’s Marketing SDK. Additionally, security was improved, making shopping safer for users.

Adding Appgain Marketing SDK
Next, we added the Appgain Marketing SDK to Thopify Shopify platform. This provided important benefits:
For instance, personalized push notifications and in-app messages kept users interested. In addition, user segmentation allowed for targeted campaigns based on behavior. Also, deep linking directed users to specific content, which improved conversion rates. Finally, automated marketing campaigns helped recover abandoned carts, leading to more sales.

Integrating MirrorSize SDK
Furthermore, we added the MirrorSize SDK to Thopify app. This feature allows users to:
Specifically, take body measurements using their smartphones. In addition, they receive size recommendations, which reduces returns. As a result, users enjoy a smoother shopping experience based on their body size.

Creating a Custom Fashion Builder App
Lastly, we developed a custom fashion builder app for Thopify. This app lets users:
Easily customize clothing designs to match their preferences. Moreover, they can select sizes, colors, and other features. Thus, they have a more engaging shopping experience overall.

The Results of Thopify’s Change

The changes at Thopify led to great results:
For example, user engagement increased. The Appgain Marketing SDK boosted click rates on notifications, leading to more user interaction. Additionally, there were fewer returns. Thanks to the MirrorSize SDK, users chose the right sizes, resulting in happier customers. Moreover, faster product launches became possible. With Shopify’s help, Thopify could introduce new products quickly. Overall, the custom fashion builder app made shopping more interactive and personal.

Conclusion: A New Chapter for Thopify

In summary, the change from Cancan Online to Thopify shows how digital transformation can help a business grow. By using Appgain’s Marketing SDK, AI technology, and custom development, Thopify move to Shopify can now provide a better shopping experience. Ultimately, this project demonstrates how Appgain’s solutions can help any e-commerce platform succeed.