Did you know that the average person checks their phones more than 100 times/day? 71% of people check their phones within 10 minutes from waking up, so wouldn’t you want your content to be there when they check! If yes, then SMS marketing is a very suitable option. Whether your Read more…
We’re thrilled to announce our first Shopify integration, providing you with many beneficial features for your E-commerce business. First Appgain.io Shopify App Appgain’s first Shopify App links your mobile app with your web Shopify store, boosting your business through the following features: WEB2APP: Bring web visitors into your app. Offer Read more…
With the COVID-19 Pandemic, the digital marketing playground is filling up with new players. Today’s digital marketing field is now more challenging, more diverse, and companies are now organized as more customer-centric. In this situation, retaining your active users is as important as acquiring new ones. Understanding why your users Read more…
We are so excited to announce the latest updates in Appgain automation! They’re designed based on your feedback and ready for your use! Let’s have a look at what’s new: Multi-Notifications Per Messaging Channel For the past two years, our marketing automation has been limited to one message per messaging Read more…
Apple shocked the app advertising market when they announced the new update of iOS 14 and its change in the IDFA (The Identifier for Advertisers) which is used to track user’s interactions and behavior across various apps and deliver specific ads based on that behavior and interest., now Apple decided Read more…
Google’s New Privacy Attempt for Children Google’s latest announcement was focused on children’s digital security. They are planning to make an update that will increase age-sensitive ads’ control. According to the announcement, the update will restrict some ad targeting based on children under 18. In a blog post Google said Read more…
The previous week, we mentioned Google’s third-party cookie restriction would start in mid-2023 and finish in late 2023. In addition, we summarized important privacy updates from Apple, such as email protection, iCloud updates, secure paste, and current location. To read the previous newsletter, click here. How will Apple’s email privacy Read more…
Appgain Mobile Marketing Weekly News Digest – Issue 7 – Hello! This week we will mention Apple’s latest updates from WWDC and Google’s phaseout of the third-party cookie. The previous week, we put the ATT discussion on the table and mentioned the pain points of the Apps. Some of them Read more…
Hello! In our new newsletter, we mentioned Apple’s latest announcements for developers from WWDC. The highlight was on XCode Cloud, which enables developers to improve and work on their apps faster. Built-in concurrency support for Swift will be available to anyone, but now only in the beta version. They’re planning Read more…
Do you want to find out the best ways to use Appgain customer segmentation to increase your revenue in the most effective way? Let’s start. In this digital world with tons of competitors and users, reaching your target audience properly and engaging with them via segmentation is important. While doing Read more…
