Game-Changing Action From Apple: ATT Apple is disrupting mobile marketing with its updates. Now there’s one feature that has been on the developers’ & marketer’s table for more than a year: Apple’s App Tracking Transparency policy. aka, permission-based IDFA tracking. And why does Apple create that kind of impact? Here’s Read more…
All the brands are trying to stand out and differentiate themselves by thinking outside the box in terms of marketing strategies, messages, channels, approaches, tone of voice, identity, and other marketing-related elements. It might be assumed that there isn’t any methodology involved in a unique campaign and they are all Read more…
What’s New Each month we’re adding more reasons why you should use Appgain for your customer engagement campaigns. We’re listening to the ones who chose us, we adjust the feedbacks. In other words, your opinions come alive at Appgain. For the April product release, we have added WhatsApp for your Read more…
Nowadays mobile marketing automation has become a crucial part of any business, some people may argue that we should call it eCommerce marketing automation because most of the businesses who use it are eCommerce! But you might not know what does it actually means and how it helps your business! Read more…
Start to get to know the Gen-Z! Since the technology evolved so fast, the gap between the generations got bigger. You will be introduced to a generation with whole different specialities rather than the others. They are the first children of technology, they are born between the mid 1990’s and Read more…
Nowadays eCommerce has become a big part of our daily lives, and for a good reason, we use it every day, but as an eCommerce website owner, you’re always looking for new ways to develop your store. Dealing with pain points and managing clients expectations isn’t an Read more…
Phones or laptops are opened with fingerprints, face ID. Everyone has saved passwords and usernames. The concept of “login” is changing too. “Make your users use your app directly, and make their first purchase with smart link login” What is a smart link login? Login with smart links is Read more…
Aren’t you tired of spending a lot of money on targeting and engaging with the right user? And ending up with poor metrics and little increase on the funnel traffic… We all do. Reaching the potential audience or the ones who were interested in before, is not that costly and Read more…
In Appgain, we are motivated to help great apps to find the most suitable leverages for them and measure their campaigns to reach their maximum growth potential at the least cost possible. Our teams are working to make it happen better, faster, clearer and more suitable for every app. We’ve Read more…
What’s a mobile landing page and why is it important for mobile marketing automation? A Mobile deep page is a mobile web splash page, hosted by us, which is created with our online editor or from your app via API. The page includes a variety of mobile-ready call Read more…
